Leica Camera and Formula 1 have announced a licensing partnership and the Leica Q3 43 Formula 1 Edition, priced at $9,950 and announced on October 20, 2026.

A partnership between a camera maker and a racing series is notable when it produces a specific camera rather than just a logo, and this edition does that with the Q3 43.

The Leica Q3 43 Formula 1 Edition is priced at $9,950 and was announced on October 20, 2026, as part of the new Leica x Formula 1 partnership.

A high-profile partnership launch to watch, with no hands-on claims made here.